Exploring the Middle East & Africa Communications Platform as a Service (CPaaS) Market: Insights, Key Drivers, and Major Players
Introduction to the Middle East & Africa Communications Platform as a Service (CPaaS) Market
A communications platform as a service (CPaaS) allows developers to add real-time communications features to their applications, such as voice, messaging, video conferencing calls, chatbots, etc., without building backend infrastructure & interfaces. The rising need for contextual communications, including video-enabled help desks, appointment reminders, authentication services, etc., has deepened its application.
Middle East & Africa Communications Platform as a Service (CPaaS) Key market insights include:
Market Size and Growth: The Middle East & Africa Communications Platform as a Service (CPaaS) Market is projected to grow at a CAGR of around 20.47% during the forecast period, i.e., 2023-28.
Country: UAE, Saudi Arabia, Qatar, Israel, Pakistan, Turkey, Others
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What is driving the growth of the Middle East & Africa Communications Platform as a Service (CPaaS) market?
Increasing Integration of Banks with CPaaS to Enhance Customer Communication Service
With the growing digital transformation in the banking sector to provide high-quality services to customers, enhanced efficiency in communication & user-friendly experience has increased the demand for cloud-based communication. In digitalization, communication platform as a service is an integral part of the banking sector in the Middle East & Africa as there is high reliability of banks on effective communications to support their operations & offer services to the customers.
Market Segmentation
The Middle East & Africa Communications Platform as a Service (CPaaS) Market can be segmented based on several criteria, including:
By Services
-Professional Services
-Integration & Implementation
-Technical support
-Consulting
-Support & Maintenance
-Others
–Managed Services
-Hosting services
-Managed Communication Services
-Others
By Communication Channels
-Outbound Voice Calls
-Inbound Call Routing
-SMS
-Multimedia and Video Messaging
-Others (Social Media Messaging, Number Masking, WebRTC-based Calling, etc.)
By Enterprise Size
-Small and Medium Scale Enterprise
-Large Scale Enterprise
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By End User
-Healthcare
-E-commerce and Retail
-IT and Telecom
-BFSI
-Hospitality
-Others
Key Players in the Middle East & Africa Communications Platform as a Service (CPaaS) Market
The Middle East & Africa Communications Platform as a Service (CPaaS) Market is highly competitive, with several key players dominating the landscape. These companies are investing heavily in research and development to stay ahead of the competition and meet the evolving needs of their customers. Some of the prominent players in the Middle East & Africa Communications Platform as a Service (CPaaS) Market include:
- Infobip
- RouteSms Solutions FZE
- com
- Telesign Corporation
- Unifonic Inc.
- Ericsson (Vonage)
- Telestax
- Kandy Communications LLC
- Karix Mobile Private Limited
- CEQUENS
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Questions Addressed in this Study
1.What factors are driving the Middle East & Africa Communications Platform as a Service (CPaaS) Market growth?
2.How is the Middle East & Africa Communications Platform as a Service (CPaaS) Market expected to grow over the next five years?
3.What are the key insights into the current trends in the Middle East & Africa Communications Platform as a Service (CPaaS) Market?
4.What is the current size of the Middle East & Africa Communications Platform as a Service (CPaaS) Market, and how is it projected to change in the future?
6.What is the future outlook for the Middle East & Africa Communications Platform as a Service (CPaaS) Market in terms of technological advancements and market expansion?
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