United States Dairy Market Overview
Base Year: 2023
Historical Years: 2018-2023
Forecast Years: 2024-2032
Market Growth Rate: 3.44% (2024-2032)
According to the latest report by IMARC Group, The U.S. dairy market size is projected to grow at a CAGR of 3.44% from 2024 to 2032. The market is experiencing robust growth, driven by increasing consumer demand for dairy products across diverse segments.
United States Dairy Industry Trends and Drivers:
The United States dairy market is experiencing robust growth, driven by several key factors. The increasing demand for dairy products across diverse consumer segments is a primary driver, with shifts in dietary preferences playing a significant role. Consumers are becoming more aware of the nutritional benefits associated with dairy, leading to a surge in demand for products like milk, cheese, and yogurt. The growing popularity of high-protein diets is also boosting the consumption of dairy, as many individuals seek protein-rich foods to support their health and wellness goals.
Additionally, there is a notable rise in demand for lactose-free and organic dairy products, reflecting consumers’ preferences for healthier and more natural options. Urbanization and the trend toward convenience foods are further propelling market growth. As urban populations expand, the consumption of dairy-based products such as ready-to-drink milk beverages, single-serve yogurts, and cheese snacks is on the rise. These products cater to the busy lifestyles of urban consumers who seek quick, nutritious options.
The U.S. government’s support for dairy farmers, through subsidies and favorable trade policies, also contributes to the market’s expansion by ensuring the stability and competitiveness of the domestic dairy industry.
Key trends in the U.S. dairy market include ongoing innovation in product offerings and a growing focus on sustainability. Manufacturers are increasingly introducing value-added products, such as fortified milk and plant-based dairy alternatives, to meet the evolving preferences of consumers. Additionally, there is a significant emphasis on sustainable farming practices, with efforts to reduce greenhouse gas emissions and improve animal welfare gaining traction. These practices align with the rising consumer demand for ethically produced goods, making sustainability a crucial component of the market’s growth strategy.
Technological advancements in processing and packaging are also playing a critical role in the market. Enhanced processing techniques are improving the quality and shelf life of dairy products, making them more appealing to consumers. Moreover, the shift toward online retailing, accelerated by the COVID-19 pandemic, is expected to continue shaping the market.
The convenience of home delivery and the widespread adoption of e-commerce platforms have made it easier for consumers to access a wide range of dairy products, driving further growth. Consolidation within the industry is another notable trend, with major players acquiring smaller firms to expand their market share and product portfolios. This consolidation is expected to strengthen the industry’s competitiveness and enhance its ability to meet growing consumer demand.
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United States Dairy Industry Segmentation:
The report has segmented the market into the following categories:
Breakup by Product:
- Liquid Milk
- Cheese
- Laban
- Yogurt and Curd
- Butter and Clarified Butter
- Others
Breakup by Application:
- Bakery and Confectionary
- Clinical Nutrition
- Frozen Food
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Specialist Retailers
- Online Stores
- Others
Breakup by Region:
- Northeast
- Midwest
- South
- West
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
United States Dairy Market News:
- In June 2024, the Gujarat Cooperative Milk Marketing Federation, which markets dairy products under the Amul brand, announced the expansion of its product range in the US market after launching fresh milk in collaboration with the Michigan Milk Producers Association.
- In April 2024, Platinum Equity announced that the acquisition of a majority interest in Horizon Organic and Wallaby from Danone has been completed. Horizon Organic is the largest USDA-certified organic dairy brand in the world and is a pioneer in dairy beverages, having introduced the first organic milk available coast to coast in the United States in 1991. Horizon Organic’s portfolio of organic dairy products includes milk, creamers and whiteners, yogurt, cheese and butter. The acquisition also includes the Wallaby brand, an Australian-inspired Greek-style yogurt made with organic milk and premium ingredients.
Key highlights of the Report:
- Market Performance (2018-2023)
- Market Outlook (2024-2032)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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